The Electric Soft Parade

The Electric Soft Parade is an indie rock band founded by brothers Alex and Tom White in Brighton, England, in 2001. Known for their eclectic sound and vibrant melodies, the White brothers initially gained attention with their debut album, "Holes in the Wall," released in 2002. The album was met with critical acclaim, earning a Mercury Prize nomination and showcasing their ability to blend catchy guitar riffs with introspective lyrics. Throughout the early 2000s, The Electric Soft Parade released several albums, including "The American Adventure" in 2003 and "No Need to Be Downhearted" in 2007, each reflecting their evolving musical style and the influence of various genres, ranging from neo-psychedelia to power pop. Their work is characterized by rich harmonies and a blend of digital and acoustic instrumentation. After a brief hiatus, the band returned with "Idiots" in 2013, continuing to captivate audiences with their polished sound and reflective themes. Despite changes in the music industry, The Electric Soft Parade has maintained a loyal fan base and remains a notable name within the UK indie music scene.